KEYSTONE
BUSINESS ADVISORY

Your Strategic Partner for Growth, Governance & Advisory Excellence Across the Kingdom of Saudi Arabia and the GCC

STRATEGIC ADVISORY

FINANCIAL LEADERSHIP

LEGAL EXCELLENCE

OPERATIONAL DELIVERY

Who we are

Keystone Business Advisory is a premier advisory firm

THE GCC MOMENT

A SAR 27 trillion transformation agenda requiring advisory expertise across diversification, privatization, FDI, and corporate governance

Targeting a doubling of GDP by 2033 — generating sustained demand for M&A, strategy, and financial advisory across the Emirates.

Growing cross-border investment, regulatory convergence, and demand for advisors who can operate across multiple jurisdictions simultaneously.

Service Offering

Comprehensive Advisory · Real Execution · Measurable Outcomes

Strategic & Financial Advisory

Corporate Governance & Legal Advisory

Operational Excellence & Financial Delivery

Tax, Compliance & Risk Management

Leadership Team

Experienced · Credentialed · GCC-Rooted

EYAD MASHAT

Managing Partner & CEO

SHAZAM BUTT

Chief Executive Officer

DR. QAISAR METAWEA

Partner — Legal Advisory

Our Engagement Process

Process · Capability · Reach

01

DISCOVER

We begin with deep listening. Before offering any advice, we spend time understanding your business, your market, your challenges, and your ambitions — through structured conversations with your leadership team.

02

DIAGNOSE

We conduct a rigorous independent assessment — financial, strategic, legal, or operational — identifying the root causes of challenges and the full scope of the opportunity available to you.

03

DESIGN

We develop a tailored advisory plan with clear deliverables, timelines, responsibilities, and measurable outcomes — designed specifically for your organization, not lifted from a standard playbook.

04

DELIVER

Senior Keystone leadership is involved from first brief to final outcome. We mobilize our delivery team to execute alongside your team — turning strategy into reality with accountability at every step.

Our Advisory Capabilities

Strategic Advisory

Business strategy, M&A, financial modeling, growth planning, and investment appraisals.

Financial Advisory

Financial planning & analysis, IPO readiness, capital markets, and transaction support.

Corporate Governance

Board structuring, governance frameworks, and stakeholder management.

Legal Advisory

IP, commercial law, employment, litigation, arbitration — Saudi-qualified counsel.

Tax & Compliance

VAT, Zakat, KSA/GCC regulatory compliance, ESG, and risk management.

Operational Delivery

ERP, IFRS reporting, process transformation — 300+ dedicated professionals executing.